2014 Canadian Financial Snapshot

$24.1 Million raised for Movember 2014 in Canada.

83% of funds raised allocated to men's health programs.

In 2014, Mo Bros and Mo Sistas from across Canada helped us raise $24.1 Million for the Movember Foundation.

These donations allow us to raise awareness, invest in vital men's health initiatives and run Movember each year. We're tackling some of the biggest issues affecting men: prostate cancer, testicular cancer, poor mental health and physical inactivity.

We distribute funds to a broad range of programs and to trusted men's health partners.

In Canada we have a large number of program partners, including Prostate Cancer Canada. These partners, along with Movember Foundation managed programs, ensure that donations support a broad range of innovative, world-class initiatives.

All funds distributed to our men's health partners are restricted to use in Movember Foundation approved programs only. This means that no funds are used to cover any of our partners' fundraising and promotional costs – 100% goes directly to delivering health initiatives.

The work we fund

We keep costs down so donations go where they’re needed most.

International best practices recommend that charities allocate between 15% and 25% of funds to admin and fundraising costs. In 2014 our Canadian fundraising and admin costs totalled just 14%, with 3% retained for investment in future campaigns.

In other words, 83% of all Canadian funds raised have been devoted to helping men live happier, healthier and longer lives.

Allocation of funds from Movember 2014 in Canada saw 83% of funds raised going to men's health programs.
Costs that fall under fundraising and admin include:
  • Credit card processing fees
  • Systems development and technology to process donations securely
  • Bank fees
  • Legal costs
  • Salaries for admin support staff
  • Telecommunications and computer equipment
  • Insurance
  • Office rent and maintenance costs
  • Travel

As a fiscally conservative organization Movember retains a small percentage of funds to cover future campaigns and to ensure the long-term continuity of the organization. The retained funds are being progressively built up over multiple campaigns, and once the Board of Directors are satisfied they are at a sufficient level, no further funds will be retained.

2014 Global Financial Snapshot

21 countries
719,217 Mo Bros & Mo Sistas

$102.3 million raised for men's health

In 2014 the Movember community championed men’s health in 21 countries across the world. Through the growth of more than half a million moustaches we raised $102.3 million.

Our focus on costs and economy of scale has resulted in a global cost-to-funds-raised ratio of 17%.

Distribution of funds from the international 2014 Movember campaign saw 83% allocated to men’s health, 13% to fundraising costs, and 4% to admin costs.

Global Annual Reports

Throughout our history we’ve stayed committed to high levels of efficiency, transparency and accountability. Each September we publish an annual report detailing the previous year’s campaign, financials and outcomes.

Read our Global Annual Reports